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This news completely amazed the big community of B school graduates in India. Kaushalendra is a 27 years old MBA graduate from IIM Ahmedabad. It is one of the prestigious B schools of world. He got exciting job offers after completing the MBA degree but he decided to hawk vegetables on the streets of Patna, capital of Bihar. He is famous in the Kankarbagh market as the “MBA sabziwalla”. He is not an ordinary vendor. He uses a self-developed handcraft for carrying vegetables. There is also a weighing machine attached to cart. There is cooling facility also available in the cart. He gives a brand name “Samridhi” – to his vegetables. His vegetable prices are lower than the normal prices in the market.
Actually he has dream to make Bihar India’s vegetable hub. Kaushalendra has already tied up with more than 250 vegetable farmers in villages of Bihar. He is now getting media attention. However he has still a big way to cover. After topping his class of IIM-A in 2007, he says he did extensive fieldwork to gauge the market, meet the local farmers and minutely study cultivation techniques before finely calibrating his unique business model. Only after he was convinced of the immense potential of his plan, did he apply for a bank loan of Rs 4 million to flag off his project. He has a dream to make Bihar a rich and prosperous state.
“I am here to do something. It was my childhood dream to contribute to the development of rural Bihar, I have opted to make vegetables the new brand of Bihar.”












Salute to such souls who are doing something for the motherland. It made me feel ashamed to be a bihari and not doing anything for my motherland. But i will do my effort, i will make by bihar the best in India.
Its an ordeal and i have to win it.
Jai Bihar
very interesting news to all people who dreams…Ur dream can be anythin , all u need to do is chase ur Dreams….
Life isnt just earning money or workin in AC rooms…
Think Beyond…Think Differently….
Doing any positive action is the need of the hour however big or small…if you do efforts GOD will judge on you so have no fears…
very courageous man!!!
my best wishes …
i will meet him this time i come to patna
I hope it is a true incident. If it is then atleast one product from one of the institutes of national importance has dared to do a thing of national importance and not abused the institute by treating it as a glorified placement agency. The institutes also on their part should concentrate on conditioning the students mind in an all round manner so that the students develop a broader perspective and not become merely money making machines instead.
realy wonderful thinking about it. its not easy to take decision after geting top management degree.it is superb decision for all those who have realy dreamy man and stop their dreams under pressure ( family and friend). i want to meet with u not only meet, i want to contibute my self-efort on ur dreamy project.
please contact at my given mail id.